Saks OFF 5TH

I offer a holistic approach to design and art direction, shaping social-first visual identities that feel both elevated and culturally relevant. From concept development to final execution, I create cohesive design systems, layouts, and visual frameworks that translate brand storytelling across platforms while honoring brand equity, platform best practices, and emerging social trends. My work balances refined aesthetics with strategic intent, ensuring each asset not only looks polished but reinforces brand positioning and performance goals.

Through hands-on photo and video editing, I bring creative concepts to life with precision and editorial sensibility. I personally edit and refine content—focusing on composition, color, pacing, and detail—to transform raw captures into high-impact, platform-native assets. This end-to-end process allows me to maintain creative continuity from vision through delivery, producing content that feels intentional, premium, and designed to engage, convert, and endure.